Retail and institutional investment channels both reached record asset levels in 2025, with retail continuing to narrow the gap with institutions.
Professionally managed assets in the US rose to a record US$73.7 trillion, with retail client channels accounting for US$36.6 trillion and institutional channels holding US$37.1 trillion, according to the latest research from asset and wealth management research firm Cerulli. The figures show retail assets are moving close to parity with institutional assets The figures show retail assets are moving close to parity with institutional assets after several years of steady gains. Retail briefly