Large US investment advisory firms are putting more money into data and artificial intelligence as they look to grow and run their businesses more efficiently.

Large-scale registered investment advisers (RIAs) have been increasingly focusing on using data, AI and modern technology to improve how they operate and serve clients, Cerulli found in its latest report. 61% of these large RIAs have already started or completed a data project Cerulli’s latest ‘U.S. RIA Marketplace 2025’ report noted that there are more than 1,500 registered investment advisers (RIAs) now managing at least US$1 billion in assets each, and together they cont