Richardson Wealth plans to rebrand as Nobelia Wealth later this year as the firm looks to build on its wealth management business under the ownership of iA Financial Group.

Richardson Wealth said it was rebranding as Nobelia Wealth, effective 30 November, subject to regulatory approvals. Richardson Wealth provides wealth management services  The move follows the firm's acquisition by iA Financial Group in 2025 and marks the next stage in its development as part of the Canadian financial services group. The company said the rebranded name reflects its evolution while maintaining its focus on independent advice, personalised service and long-term client rel