Unit-linked insurance policies, index-linked insurance and annuity products cannot be advertised as ‘investment products’, according to the India’s insurance regulator.

An Insurance Regulatory and Development Authority of India (IRDAI) master circular dated 19 June 2024 will limit advertising across a number of product types from insurance companies. An advertisement on the unit linked insurance product, index linked product and annuity products with variable annuity pay-out option shall contain adequate, accurate, explicit and updated information, in simple language The circular notes that unit-linked insurance policies (ULIPs), index-linked insurance and

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