In view of recent trends and developments in the US indexed insurance market, industry experts expect greater potential for innovation in product development, distribution but most importantly, demonstrating how products add real value to the end investor.

The complexity of products, and whether some of their features have become too difficult to understand for investors where some of the topics discussed during SRP’s 2 nd Americas Indexed Insurance Forum in Des Moines, Iowa, on September 19, 2018. “Customers value simplicity in a product, but what they define as simple is often more complex under the hood than what is perhaps realised,” said Adam Politzer, senior vice president and product actuary at Athene. “From a produ

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