The target demographic of defined outcome ETFs has shifted in the past year with investors evolving from those who were volatility averse and nearing retirement to a wider cross section of investors.

The target demographic of defined outcome ETFs has shifted in the past year with investors evolving from those who were volatility averse and nearing retirement to a wider cross section of investors. SRP caught up with Mike Loukas (pictured) , founder of structured outcome exchange-traded fund (ETF) provider TrueMark to discuss the shifts in investor trends and the factors behind the growth of this rapidly expanding part of the structured products industry. For us, it's more about providing p

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